Choosing End Times for eBay Auctions

The end time of auctions is very important.For example, if you are selling children's clothing, an auction ending at 8-9 a.m. or 7-8 p.m. on a weekday will not likely be viewed by mothers of young children since those hours involve getting children ready for school and getting children ready for bed. Most auctions end between 8pm-10pm, especially on Sunday evenings, however if you are selling in a very busy category you might find selling at this time is of detriment to you as so many items will be ending. A lot of people who sell are at work and as such, lunchtime is an ideal time for them to shop on eBay. The best results for your product can be obtained by viewing the closing price of competitors items. After choosing the category, click on "completed items" in the left navigation bar in eBay and you can view successful and unsuccessful sales including the times the items ended. Many eBay sellers also find the end of the month slower and the beginning of the month the best time to list due to shoppers having access to more money at the beginning of the month. Bottom line ~ think like your customer. If you were, for example, a mother of young children, when would you be shopping online? There are those who swear by listing on Sunday evening between 7 pm and 10 pm pacific time for a 7 day auction so their item ends during that time frame. I have alot of "Buy It Now" sales in my store on Tuesdays ~ there is no logic, but it is the case!